lundi 3 mars 2014

Arby’s Finally Buys Its Hat Back From Pharrell For $44,000

Reunited and it feels sooo good.

Reunited and it feels sooo good (Arby’s/eBay).



When Pharrell Williams showed up on the red carpet for the Grammy’s last month wearing a tall, tan, oddly shaped hat, anyone who’s ever eaten a roast beef sandwich and curly fries had one thought, “That’s the Arby’s hat.”

Arby’s had that thought too, tweeting at the “Happy” recording artist, “Hey Pharrell, can we have our hat back?”



The fast-food chain and its beloved, floppy tan hat (by designer Vivienne Westwood, which means it’s fancy) have been reunited in social media bliss, as Pharrell — wearing a similar black, tall, oddly-shaped hat to perform at the Academy Awards last night, tweeted during the show that he was glad someone had bought the hat for charity.


It kind of sounds like he had no idea Arby’s was behind it as he thanked “whoever” bought it — but he’s sure as heck aware of it now:


“Thank you to whoever bought my Grammy hat on @eBay for $44,100. Your donation benefits From One Hand To AnOTHER.”


Arby’s replied, “.@Pharrell You’re welcome. We’re HAPPY to support a great cause & get our hat back. Good luck at the #Oscars tonight!



The $44,100 winning bid will benefit the charity From One Hand to Another, a group that helps kids learn through technology and the arts.


Money going to a good cause and Arby’s can claim it knows what the kids are talking about today — it’s a win-win. Except for anyone who actually wears that shamockery of a chapeau because come on, it’s just so silly.


You can follow MBQ on Twitter but don’t expect any hat pics: @marybethquirk





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