Target: You Must Pick One Discount With Your Wii U. Only One

Silly Justin: he thought that because Target advertised two different promotions for the Wii U he bought, he would get to take advantage of both of them. Nope. He learned that he could have $25 off or $10 off, but not both.

This may seem like a minor point, but the advertised promotions were what prompted him to choose Target for his purchase, and to bother ordering the item for in-store pickup. Saving $10 extra was worth the trip. Wasn’t it? Nope. Here’s the item he bought, preserved in screenshot form for perpetuity:

Now, here are those deals that he wanted to take advantage of. Note that Target never says that customers have to choose one one or the other. That’s a common disclaimer for coupons and promotions, and perfectly fair.

What happened when he went through with the purchase? He had to make a choice. “Apparently, in Target-speak, this means you get one or the other,” he wrote to Consumerist. We’ve said for years that Target exists in a reality vortex, so that sounds plausible. “So, when I opted to purchase this item and for in-store pickup, I sacrificed $25 for $10. How this makes any sense to anyone, I have absolutely no idea.”

Maybe the more time you spend dealing with Target, things like this start to make sense. That’s the only plausible explanation.