L’Oréal Accused By FTC Of Making False Claims In Ads For Age-Reversing Products

The Federal Trade Commission announced this afternoon that it has reached a settlement deal with cosmetics giant L’Oréal regarding charges of deceptive advertising about its Lancôme Génifique and L’Oréal Paris Youth Code skincare products, which the company’s ad say provide anti-aging benefits by targeting users’ genes. More to come…